How we built Fern Agent
How we built Fern Agent: why we persisted conversations before it had a single tool, taught it that valid markdown isn't valid Fern, and secured write access to customer docs before it shipped.
Clay Tondreau
Mathieu Legault
ProductOne agent for your documentation
Fern Agent is live in your Dashboard, Slack, and coding agent via MCP. It edits your markdown, restructures your nav, fixes your CSS, and answers from your real analytics, all from one conversation.
Kapil Gowru
StrategyHow I ship Fern's marketing content using skills
I own marketing content at Fern: case studies, launch posts, engineering blogs, and the monthly changelog. Most of it starts as output from a Claude skill, and none of it ships without my edits.
Devin Logan
StrategyHow I run six figures of paid ads
I set up an agent-friendly marketing engine that doubled demos, took 90% search impression share, and increased site traffic by 202%.
Kapil Gowru
DesignHow I perfected Midjourney prompts for our marketing assets
The process of landing on a Midjourney prompt that generates beautiful, on-brand background imagery for our marketing assets.
Kapil Gowru
CompanyFrom Fern customer to Fern sales engineer
Adi joined Fern as a sales engineer in June '26 after using Fern as a customer at a software analytics company. He walks through why he made the switch and the RBAC preview feature he shipped soon after.
Adi David
EngineeringOur largest docs sites now render ~6.4x faster
Our docs platform used to store each entire site as a single monolithic JSON object. Here's why that fell apart, and how we rebuilt storage so a one-page edit only touches the one page.
Sandeep Dinesh
Chris Broadfoot
DesignHow 2 designers and AI rebuilt Fern's marketing site
How we leveraged AI in our design process. We set the creative direction up front and refined the final details ourselves; AI handled the middle of the process.
Kapil GowruMathieu Legault
StrategyRevamping our website
Investing in the future of developer and agent experience tooling.
Danny Sheridan
ProductIntroducing Fern Replay
Replay reapplies SDK customizations on top of every regeneration, automatically. Available across all SDK languages.
Tanmay Singh
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EducationalMulti-language SDK generation automation: complete guide (September 2026)
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EducationalStopping schema drift: a guide to coupling SDKs with documentation (August 2026)
EducationalTop automated package publishing platforms for SDK distribution (August 2026)
EducationalHow to migrate your developer portal to docs as code (August 2026)
EducationalHow to write technical documentation: a complete guide (August 2026)
EducationalOpenAPI types: a guide to data types and formats (August 2026)
Educational